Designing sustainable solutions for a better tomorrow.

Aster is a new European start-up with a big vision. To be the market leader in sustainable products and services, providing upscale, design-conscious, eco-friendly options that empower consumers to make responsible choices. 

We strive to create a new standard for sustainable living where high-quality design and sustainability are not mutually exclusive. Through innovation and a commitment to responsibility, we aim to disrupt the status quo and set a new benchmark for sustainable products and services.   

Our vision is to inspire and empower consumers and their communities across Europe to live a more sustainable lifestyle and, in doing so, create a better future for the planet and all its inhabitants. 

Join us on our journey.

Our Mission

To realise our vision, we seek to disrupt the traditional gas station model and re-imagine it for a sustainable future. By pairing fast-charging infrastructure with upscale hospitality, retail and e-commerce, we offer sustainable products and services that better serve mindful consumers and their communities across the entire European highway network and beyond.  

Fast Charging

Exclusively from

Green Energy

Sources.

We provide the fastest electric DC charging, so you can rest, recharge and resume your journey.

Elevated Hospitality.

Because good quality food & coffee, matter.

ASTER & Co. offers an upscale, healthy, wholefood dining experience. With a focus on eco-friendly practices and sustainable products, we aim to provide customers with a unique and socially responsible culinary experience, whether dining in or on the go.

Mindful Retail

A curated selection of design-led gifts, souvenirs, homewares, organic apparel and cosmetics sourced exclusively from Europe, offering a range of products embodying craftsmanship, sustainability and a bespoke sense of European authenticity.

A revolutionary convenience store and deli market concept offering a curated selection of snacks and grab-and-go necessities celebrating the best of Europe’s sustainable & bespoke products available online or in store.

Supporting European communities and small businesses.

By carefully curating our product offerings, we ensure customers have access to high-quality, locally sourced items. By partnering with local vendors and artisans, we support European communities and offer a unique assortment of products that resonate with customers seeking authentic, artisanal and sustainable options.

Beautiful

Sustainablity.

Get in Touch to Learn More